Taarof is one of the first things you will face in Iran when you interact with Iranians. These are true stories that you will possibly experience in Iran:

You will pay the taxi driver the money and he might refuse to accept it. In case you leave the taxi unpaid at this moment, you ‘ll see the driver is disappointed, leaving you in confusion.

You want to know how much you should pay a shopkeeper for the souvenir you bought in a traditional shop, but he/she refused to give a price telling you to be his/her guest. You thank`em and leave the shop, the moment you want to get out of the shop, he/she says the price while he does not seem satisfied.

You ask for an address from a random salesman while he is eating his food at his shop, after helping you, he will invite you to join his/her food. If you accept immediately, you’ll see some signs of surprise in his face.

Another common situation that you’ll notice Taarof is when you want to leave or enter somewhere. It might take Iranians minutes to wait and ask each other to be the first.

Such situations will make you really confused about Iranian behavior. You seem like you will never understand the difference between when Iranians really mean what they say and when they are just trying to be polite. Well that all can be explained if you know about the Persian etiquette “Tarof”. Later on, we will show you how to respond politely to Taarof.

What Is Taarof?

Taarof is a sign of politeness among Iranians. People say sentences to show their respect while they don’t really mean it. So when the waiter offers you be his/her guest when you ask for the check, he/she does not have a crush on you, he/she is just trying to be polite.

Iranian tea - What is taarof?

What Is the Proper Response to Taarof

Taarof makes communication a little bit complex at first. But don’t worry, there is an idiot-proof way to overcome this complexity. A rule of thumb for behaving appropriately when you face Taarof is to refuse the first time when you are invited to something by an Iranian. If it's just a nice gesture it will end here, in case you were asked again you may refuse again, it was repeated three times, you can be sure that it's a sincere invite and you will consider accepting that. So it's safer to reject the first two offers and if you were asked three times, be sure you are truly welcome.

Useful Persian Phrases for Ta’arof

Since the act of Taarof is an inseparable part of Iranian communications, there are many phrases people use every day in this concept. You’ll see some of them following this article:

When

Offering a Gift

As a part of Iranian culture, people try to pretend the gift they prepared is not worthy enough for the receiver. In this situation, the following conversation normally occurs:

 A (offering a gift): Ghabele Shoma Ro Nadare. (It's not worthy enough for you.)

B: ekhtiar darid,  (that's nice of you.)

When

Appreciating One's Hospitality

A (Guest): Kheili be zahmat oftadid. (It was such big trouble for you.)

B (The host): Che zahmati? Shoma rahmatid. (What trouble? It was a blessing.)

As a general rule regarding Taarof, when someone does something for you, it's recommended to appreciate it. Show them that you understand the difficulty of doing a favor for you and admire it using any phrase you like.  

When

Giving Compliment

A: Kheili Ghashange. (it's very beautiful)

B: Cheshmat ghashang mibine. (it's your eyes that see it beautifully)

 As a part of Iranian etiquette Tarof, it's polite to refuse the compliment you receive and relate it to the other person's kindness. The above conversation is really common among Iranians. Sometimes you might give a compliment about something, and the owner offers you to take it. Remember that it's Taarof and you should reject it while appreciating their goodwill.

Now that you are here, watching this video about learning Farsi from Apochi Youtube channel might be interesting for you.

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